#006 – Personal Branding with Marina Byezhanova


Have you ever reflected on whether or not your personal brand truly aligns with your mission and values?  How does personal branding fit into a larger corporate brand?  On this episode of the Workplace Communication Podcast, we’ll look at the deeper questions that need to be explored in order to develop an effective and compelling personal brand.  You’ll also learn why playing it safe won’t get you anywhere.

Leadership tips you won’t want to miss:

  • Creating the architecture of your personal brand
  • How freedom of personal speech fits into a corporate brand
  • Cultivating brand ambassadors
  • The 3 pillars of an effective personal brand
  • Why it’s necessary to do the deeper work to create a compelling brand

Marina Byezhanova is a Ukraine-born, Montreal-based entrepreneur who consistently brings a sense of innovation, progressive thinking, and downright hustle to everything she touches. Co-Founder of Pronexia, a new generation headhunting firm, as well as Founder of InfluenceHR and a personal branding architect, Marina has been quoted and referenced in such publications as Inc, Forbes.com, Fast Company, Success Magazine, Yahoo News and the Financial Post. Marina has spoken to audiences of entrepreneurs and business executives in North America, Asia, Europe, and the Middle East.

If you are looking to take your personal brand to the next level, then this episode is for you!

If you’ve enjoyed this episode, please be sure to subscribe and leave a review.

Links:

https://www.linkedin.com/in/bmarina/

https://pronexia.com/

Lindsay’s contact information:

To book a discovery call: https://calendly.com/lindsaylapaquette/discovery-call

E-mail: [email protected]

Website: https://lindsaylapaquette.com/

LinkedIn: https://www.linkedin.com/in/lindsaylapaquette/

Previous podcast episodes:  https://lindsaylapaquette.com/podcast

Check out this episode!

Picture of Lindsay Lapaquette

Lindsay Lapaquette

Lindsay Lapaquette, M.Sc.(A) works with middle managers who want to communicate authentically so they can effectively lead their teams without losing themselves. As a former Speech-Language Pathologist, Lindsay applies her expertise in the neuroscience of communication and connection to help managers foster an environment of trust and respect in their teams, so that everyone can bring their best selves to work.

Lindsay’s approach has been profoundly influenced by her work with Indigenous organizations, her experience as a parent to two neurodivergent children, and the premature loss of both of her parents. These experiences have taught Lindsay great lessons about the power of excellent people skills that extend well beyond her professional expertise.

Picture of Lindsay Lapaquette

Lindsay Lapaquette

Lindsay Lapaquette, M.Sc.(A) works with middle managers who want to communicate authentically so they can effectively lead their teams without losing themselves. As a former Speech Language Pathologist, Lindsay applies her expertise in the neuroscience of communication and connection to help managers foster an environment of trust and respect in their teams, so that everyone can bring their best selves to work.

Lindsay’s approach has been profoundly influenced by her work with First Nations organizations, her experience as a parent to two children with pervasive mental health challenges, and the premature loss of both of her parents. These experiences have taught Lindsay great lessons about the power of excellent people skills that extend well beyond her professional expertise.

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